FIND INTERNATIONAL HOSTS
There is such a variety of conditions for business around the world, with such disparity in influences like language, customs and economy, that it can be difficult to think globally with regard to a single business, such as Web hosting. This is especially true for providers operating in the geographically secluded, self-sustaining and generally thriving US market. But it is, after all, a World Wide Web.
So don't think for a moment that, when it comes to pursuing customer growth on an international scale, hosting companies are missing out. Quite the contrary. Industry executives say more and more that they're finding favorable business conditions in countries across the globe. The technology climate in general is recovering from the frost of the early part of this decade, and, as a result, hosting companies are working with more capital for international expansion. Infrastructure improvements are being put on a fast track in previously underdeveloped parts of the world. And user demand for the Internet is surging among international citizens and business owners; they're seeing Web access and hosting ads on the pages of their magazines as they drink coffee in the morning — and they want in.
As a result of this worldwide warming to the promise of the Internet, double-digit sales percentage growth for hosts is being seen in numerous nations. Bucolic countrysides are being wired for broadband. US-based hosting CEOs are literally hopping on the next plane to China to find out what all the buzz is about.
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